A female athlete running on a track, holding a relay baton in her right hand, with a track and field stadium in the background.

train your mind.
Elevate your game.

Helping athletes strengthen their mind, elevate their performance, and grow their sense of self — in and beyond sport.

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WHAT I DO

I help athletes train their mind with the same intention they train their body and their craft

Just like the body and technical skills, the mind can be trained. I help athletes build awareness and see how their thoughts, feelings, and actions shape performance. At Raising Strength™, athletes develop strategies that strengthen their inner game, support their relationships, and help them navigate the environments they train and compete in — skills that fuel their best performance and extend well beyond sport.

Illustration of a human head in profile with a brain inside, emitting light or rays, symbolizing thinking or mental activity.

STRENGTHEN

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PERFORM

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GROW

“Success is peace of mind, which is a direct result of self-satisfaction in knowing you made the effort to become the best of which you are capable.”

—John Wooden

WHAT I OFFER

Coaching options for individuals, groups, and teams. Explore the paths below to see how we can work together.

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INDIVIDUAL
COACHING

  • Personalized one-on-one support designed to meet athletes where they are, strengthen awareness, and develop practical mental skills such as staying composed in big moments, responding effectively to mistakes, and competing with confidence.

    We begin with an intake session to understand your background, goals, and performance challenges, then create a collaborative plan tailored to support your development and performance objectives.

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SMALL-GROUP COACHING

  • Small-group coaching brings together athletes in a shared, structured program hosted at my office. It makes mental performance training more accessible than one-on-one coaching while offering a supportive, team-like environment.

    Over multiple weeks, sessions build intentionally with teaching, interactive group work, and at-home practice. Athletes develop practical tools to support performance, along with the relationships, reflection, and growth that extend beyond sport.

    Available for high school and college athletes.

High school female basketball team

Team Workshops
& Programs

  • From single-session workshops to multi-week programs and season-long partnerships, these offerings are designed for teams. I work within your team environment to introduce, build, and reinforce mental skills that align with your goals, culture, and processes.

    Whether you’re looking for a one-time workshop, progressive training, or ongoing support throughout the season, I collaborate with coaches, staff, and athletes to strengthen individual development and collective performance.

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STRONG MINDS FUEL STRONG PERFORMANCES AND BUILD STRONGER PEOPLE

A young man wearing a sports jersey and shorts is jumping in the air with a determined expression, with a clear sky in the background.

Grounded in evidence, guided by values, focused on the whole athlete.

Sport offers lifelong benefits such as health, discipline, friendships, and community, but it also carries pressures and stressors that can affect performance and well-being. Success isn’t shaped by one factor alone; it emerges from a blend of personal, social, and environmental influences.

Drawing from sport and performance psychology, my work focuses on helping athletes develop practical, trainable mental skills that allow them to navigate these demands effectively. My approach is evidence-based and grounded in authenticity, integrity, and empowerment. At the heart of Raising Strength is the belief that strong minds fuel strong performances and that mental skills built in sport empower athletes for life.

A BIT ABOUT ME

HI, I’M DR. ALLI CARPENTER

An athlete, coach, and educator dedicated to helping others grow

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I grew up on the soccer field and discovered my passion for strength and conditioning early on. That path led me to co-found Girls Gone Strong, a company that provided fitness resources for women and helped build a worldwide community.

My work in fitness revealed something important: the mental side of performance is just as vital as the physical, yet often neglected. It deserves the same intention and consistency as physical and technical training, both to support performance and to reduce challenges before they arise.

Over time, I felt drawn to focus on student-athletes, who balance development, academics, sport, and social pressures that shape identity, confidence, and well-being. That purpose led me to pursue my master’s and doctoral degrees in sport and performance psychology, with the goal of using sport as a context to help athletes train their minds, elevate performance, and strengthen their sense of self.

Today, through Raising Strength, I combine my background as an athlete, coach, and educator. My goal is to equip athletes with awareness, understanding, and trainable skills that support strong performance in sport and carry into life beyond it.

— Alli M. Carpenter, EdD, CSCS
Founder & Mental Performance Coach

Connect with me

integrity

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AUTHENTICITY

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INTENTION

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EMPOWERMENT

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EXCELLENCE

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integrity * AUTHENTICITY * INTENTION * EMPOWERMENT * EXCELLENCE *

A group of female athletes huddling together on a sports field during a game.

“The strength of the team is each individual member. The strength of each member is the team.”

-Phil Jackson

RETHINKING MENTAL PERFORMANCE

MYTHS VS. FACTS

  • FACT: Mental performance coaching is not therapy. It does not diagnose or treat mental health conditions. It focuses on enhancing performance, building skills, and fostering growth.

  • FACT: Mental training is not just for challenges. It is for anyone who wants to improve, grow, and perform at their best. It can be used proactively to gain an edge, build resilience, and prevent setbacks.

  • FACT: Athletes of all ages and levels benefit from mental skills training. The earlier these skills are developed, the greater the impact on and off the field.

  • FACT: Mental training goes far beyond “just think positive.” It uses proven strategies like goal setting, imagery, focus control, and emotional regulation. These are practical tools, not wishful thinking.

  • Mental skills are like muscles. They grow through consistent training, patience, and commitment. Like any skill, it takes practice to see lasting results.

LET’S CONNECT

ready to
raise your
strength?

Get started today! Whether you’re an athlete ready to strengthen your inner game, a parent exploring support for your child, or a coach looking for team training, I’d love to hear from you. You’re welcome to schedule a free 15-minute discovery call to explore fit and next steps, or share a bit about what you’re looking for, and I’ll follow up personally. I’m excited to connect and help you build strength in mind, performance, and self.

PREFER TO TALK IT THROUGH?
A brief, no-pressure conversation to explore fit and next steps.

Schedule a Free Discovery Call

Not quite ready to schedule a call?
Share a bit about what you’re looking for, and I’ll follow up personally.